March 5, 2012
Highlights of the CASRO Online Research Conference
By Susan Frede, VP, ResearchI’m flying home from the CASRO Online Research Conference in Las Vegas and wanted to share a few thoughts. The highlight of the event for me and many others was the panel of panelists. Actual panelists from the Las Vegas area came in to share what keeps them engaged as Read More...
Posted on March 5, 2012, Comments (0)
Category: Future of Online Research, Industry News, Integrated Data, Mobile Surveys, Panel Management, Research on Research
February 14, 2012
How Romantic Are You?
By Kelly Noguerol, Chief Talent OfficerIt’s Valentine’s Day and our thoughts turn to romance and those we love. At Lightspeed Research, there’s nothing we love more than a good survey. So we surveyed our employees around the world about how they plan to celebrate their love on this special day. First, we asked our Read More...
Posted on February 14, 2012, Comments (0)
Category: Industry News
November 15, 2011
When Do Quarterly Bonus Rewards Work?
By Greg Flemming, SVP, Financial Services GroupOver the past two years a significant trend has emerged among the issuers of credit cards: quarterly rewards programs that offer anywhere from double to five times cash back or points for spending in specific retail categories. All of the top card issuers have piloted at least one of these Read More...
Posted on November 15, 2011, Comments (0)
Category: Financial Services Group, Industry News, Research Products
July 28, 2011
New Report Explores Consumer Attitudes Toward Credit Card Protection Products
By David Gordon, SVP, Business Development, The Financial Services GroupThe Bureau of Consumer Financial Protection (BCFP) officially opened last week amid lawmakers’ heated debates over its structure and purpose, and many bankers’ concerns that unintended consequences of the new agency will harm consumers. It’s likely that the topic of credit card protection products will be among its early areas of focus. Read More...
Posted on July 28, 2011, Comments (0)
Category: Financial Services Group, Industry News, Research Products
June 30, 2011
Adoption of TrueSample: Supporting Industry-Wide Quality Standards
By Efrain Ribeiro, Chief Operating OfficerKantar’s announcement that Lightspeed Research will roll out MarketTools® TrueSample® as its quality solution for all U.S. online consumer survey-based research represents both an end and a beginning. It is the end of many months of intensive focus on this decision, but it is also the beginning of Read More...
Posted on June 30, 2011, Comments (0)
Category: Data Quality, Future of Online Research, Industry News, Panel Quality
June 27, 2011
Feasting on Roasted Pig in Hong Kong
By Terry Wiley, CEO, Asia PacificIn Chinese culture, the pig is quite a symbolic character. It represents a host of traits like intelligence, honesty, tolerance, initiative and diligence, as well as strength and vitality. Roasted pig is often served at ceremonial occasions to bring good luck. We had our own roasted pig recently Read More...
Posted on June 27, 2011, Comments (0)
Category: Employee Profile, Industry News
